“We Need Structure, Not Chaos”: Jacobo Truan on Regulation, Innovation, and Clarity in the Nicotine Industry

At EVO NXT Milan, GINN caught up with Jacobo Truan Aguirre, Partner at EPPA and a seasoned regulatory strategist, to discuss what’s at stake for the nicotine pouch industry as European policies evolve. Known for his pragmatic yet principled approach, Truan didn’t hold back in his call for responsible standards, proactive industry engagement, and clear…

Balancing Regulation, Innovation, and Access: Experts Debate the Future of Nicotine Products at EVO NXT Milan

The Global Institute for Novel Nicotine (GINN) hosted a pivotal panel at EVO NXT Milan 2025, drawing together leading voices in regulation, public affairs, science, and consumer advocacy to tackle the complex interplay between innovation and regulation in the evolving nicotine landscape. The session, moderated by Wingle Group‘s Daria Votinova, featured industry experts Peter Beckett…

Listening to the Market: A Conversation with Global Snus Founder Tautvydas Kviliunas

At a recent industry gathering, GINN sat down with Tautvydas Kviliunas, founder of Global Snus and the CAMO brand, to explore the evolution of nicotine pouches and the need for clearer communication across the category. Kviliunas, a leading voice in the European nicotine pouch space, shared his candid thoughts on consumer confusion, product formulation, responsible…

Setting the Standard: GINN Panel Unpacks Quality and Safety in Nicotine Products

Insights from EVO NXT 2025, Milan The Global Institute for Novel Nicotine (GINN) hosted a powerful panel discussion at EVO NXT in Milan, bringing together experts from across science, compliance, and product development to address a crucial industry challenge: how to ensure quality and safety in novel nicotine products. Why a Code of Practice Matters…

Improving Consumer Clarity in the Nicotine Pouch Market

Insights from Aron Byrne-Carter As the nicotine pouch category continues to expand, one key challenge remains front and center: helping consumers understand what they’re buying. In a recent conversation, Aron Byrne-Carter highlighted some of the biggest pain points facing both customers and retailers—and called for industry-wide action to make things clearer, simpler, and more consistent.…

Rethinking Nicotine: Southern Europe’s Market Evolution Through Monica Andrade’s Lens

Insights from the GINN Panel on Global Nicotine Industry Trends & Innovation At the Global Nicotine Industry Trends & Innovation panel during the GINN event in Milan, Monica Andrade De Orbe, GINN’s Country Manager for Spain, offered a compelling perspective on the evolving nicotine landscape in Southern Europe. With a focus on Spain, Andrade explored…

Rethinking Taxation: How Smarter Policies on Safer Nicotine Products Can Drive Public Health Gains

Governments around the world face a complex challenge: how to reduce smoking-related diseases while managing the regulation and taxation of nicotine products. A new briefing from the Global State of Tobacco Harm Reduction (GSTHR) makes a compelling case for how tax policy can support—not hinder—public health goals. Why Taxation Strategy Matters Historically, tobacco taxation has…