The inaugural session of GINN’s in-person panels brought together key figures from across the nicotine pouch industry to explore the challenges, opportunities, and innovations shaping the market. Leaders from science, regulation, and product development came together to drive informed progress.
Regulatory Realities
Dr. Marina Murphy of Haypp Group reflected on lessons from the Tobacco Products Directive, urging a more accurate and science-based approach to global regulation.
Scientific Cornerstones
Dr. Pete Gibbons of Labstat International emphasized the need for rigorous research to support harm reduction and safety claims across diverse jurisdictions.
Innovation & Market Dynamics
Waqas Khan, CEO of CLEW, discussed the power of industry-led standards to unlock growth while meeting regulatory demands, enabling broader consumer access to safer nicotine alternatives.
Collaboration for Impact
Panelists agreed: progress depends on a united voice. The session underscored the importance of transparent communication, aligned standards, and multi-stakeholder cooperation.
Watch the Full Discussions
Watch Shem Baldeosingh, Director of Global Institute for Novel Nicotine (GINN), unveil the collaborative journey towards setting industry standards for nicotine pouches.
Discover insights from the inaugural session with our founding members and strategic partners on pivotal topics like regulatory environments and product safety.
Join Dr. Marina Murphy as she highlights the vital role of science in shaping effective nicotine regulations. Speaking at WT Middle East, she shares insights from European case studies, emphasizing the importance of accurate scientific interpretation for global regulatory success.
Dr. Pete Gibbons takes us through the diverse regulatory landscapes for nicotine pouches worldwide, emphasizing the critical role of science-driven standards in shaping the market.
Presented at WT Middle East, this session provides a deep dive into global nicotine regulations and their impact on innovation, safety, and public health.
Under Innovation & Market Dynamics, Waqas Khan emphasized the importance of proactive, industry-driven standards to legitimize product innovation, effectively navigate market dynamics, and overcome barriers to market entry, ensuring sustainable growth.