Language Matters: Time for a Global Term for All Alternatives to Smoking
Inspired by Dr. Carolyn Beaumont, an Australian clinician In the constantly evolving world of nicotine products, acronyms abound—NRT, NVP, ANDS, ENDS, e-cigarettes, HNB. Each of these terms captures a slice of the market, but none offer the unified, stigma-free language we need for effective global communication. That’s why the time has come to adopt one…

