Denssi: Innovation, Adaptation, and New Frontiers in Oral Nicotine
At InterTabac, GINN’s Phil Hudson sat down with Hannu Karvonen, representing Denssi nicotine pouches, a Finnish brand making waves in Europe and beyond. In their conversation, Karvonen shared how Denssi is balancing product innovation, global expansion, and new category development to meet changing consumer demands. From Finland to the World Denssi’s story begins in Finland,…